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Penguin Bookmark

A collaborative entry for DandAD, in response to the Penguin Brief, to get people to engage with their favourite stories on a deeper level. As well as this, breaking books into something discussed in the here and now, as well as mainstream culture.

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Penguin Bookmark is a social media campaign that gets people sharing and talking how they bookmark their page. Our campaign takes a striking and bold approach to really make a mark on social media and get the conversation going.

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© 2022 by Emily Coates

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